Dimensional and detail enhancing innovations that grab attention, add shelf life to your printed materials and incent action.
Spark interest, encourage engagement
Break through the clutter of a busy mailbox. Custom Products help you create stand-apart covers, inserts or ride-alongs that get noticed and increase response. Treatments such as pop ups and flaps, foldable pockets, gatefolds, repositionable labels or scented areas are just a few of the ways we can increase reader engagement. Consider textured coatings or glow-in-the dark inks to amplify your message and inspire readers to learn more about, and eventually purchase, the highlighted product.
Publication or catalog covers, brochures, retail inserts or print ads all benefit by incorporating a Custom Product that compliments your brand, and differentiates your marketing message.
Experience, combined with state-of-the-art innovation equate to an array of interesting, engaging and unique formatting techniques that easily incorporate within your print run, eliminating the need for costly outsourcing, lead time or additional transportation.
If you are interested in this capability, here are some other products and services that will create additional value.
Unique ways to engage your customer
Increase interaction with your brand by giving readers an opportunity to flag what's important to them in your magazine or catalog with interesting and fun custom labels.
Engage the sensory power of smell
Stand out in a mailbox or magazine with an offer your customers can smell, as well as see and touch. Incorporate scent into your marketing materials and provide your audience with an enhanced sensory experience.
Create a vivid sensory experience
Custom inks and coatings offer a distinct visual and tactile effect that will enhance your brand, and set your print materials apart from the competition. Using custom inks and coatings turns your print content into a vivid sensory experience that will get customers talking.
Advertisements that stand out
Essentially a mini-magazine inside of a magazine or a mini-catalog inside of a catalog, a Quad/aLog highlights a single advertiser or editorial section, or sale items, new merchandise or a companion or partner title. Quad/aLogs get noticed!
Extend the reading experience
Both practical and creative, PromoPocket™ appeals to a consumer's innate curiosity to see what's inside, increasing time with your brand and providing an extension to the reading experience.
Engaging and Memorable Inserts
Distinguish your newspaper inserts from your competitors. Make them noticeable, engaging and memorable with enhancements from Quad/Graphics.